Create recommendations for similar products, higher-value alternatives, and complements at any point in the store. Kimera understands every product and applies the business rules your team defines.
A strategy for every purchase
Three recommendation opportunities.
Choose the recommendation carousel based on business objectives. You can place up to 3 carousels simultaneously.
Offers related alternatives when the current product does not fully fit.
Control for your team
Configure the logic, not every relationship.
Decide what you want to recommend and under what conditions. Kimera applies your rules to the catalog and automatically finds the products that fit the strategy.
Multimodal understanding
Understand the product before recommending another.
Kimera analyzes images, texts, and catalog attributes to identify which products are similar, which offer a higher-value alternative, and which fit as a complement.
Shape
Color
Style
Images
Recognize what each product is like to find those that are truly similar, even if its product sheet is incomplete.
Title
Description
Usage
Texts
Interpret names and descriptions to understand what each product is for and in what context it is used.
Price
Brand
Category
Attributes
Use catalog data and its specifications to fine-tune each relationship between products.
Same need
Similar usage
Similar products
Alternatives that resemble the reference product in shape, usage, and characteristics.
Same need
Premium range
Higher-value alternatives
Similar options that move up-market when it is part of your commercial strategy.
Complete the purchase
Complementary products
Products that accompany the one being viewed or purchased, instead of replacing it.
Frequently asked questions
What you need to know about the recommender
We answer the most common questions about how it decides, what you can control, and where it is shown.
How does Kimera decide which products are similar?
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It analyzes your catalog’s images, text, and attributes to identify products that match in shape, use, and characteristics—without relying only on categories, tags, or manually configured relationships.
Can I show higher-value alternatives?
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Yes. You can prioritize similar, higher-value products to support your upselling strategy and combine this with other rules such as price, margin, or stock.
Which business rules can I apply?
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Whatever your business needs: price, margin, stock, promotions or campaigns, product, category, and brand inclusion or exclusion, rule priorities, and product count and order.
Can I display several carousels on the same page?
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Yes. For example, you can show one carousel for similar products and another for complementary products. You decide how many carousels appear, in what order, and with what title.
Where can recommendations appear?
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Anywhere in your store where there is a product or reference image: product pages, the cart, and other moments in the buying journey.
Does it replace my platform’s native recommender?
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It is an alternative with deeper catalog understanding and more strategic control. In a demo, we’ll show you how it fits your platform and catalog.
Discover what Kimera would recommend in your catalog.
We’ll show you how to apply similar products, upselling, and cross-selling to your eCommerce.







